As one of the world’s more cutting edge broadcasters Channel 4 are always on the lookout for new & innovative ways of interacting & engaging with their audiences. After their Winter Briefing in December where they laid out their multi-platform & digital hopes & dreams for 2012, Filmtrip presented some suggestions of how we felt that our emotional response research could be applied to programming from drama through to gameshows.
Since we’re in full flight with the build of our emotional response platform ‘Sensum’ it’s perfect timing to be asked to come and present at Channel 4’s ‘Fuel 4’ event, where 10 companies will present their tech in 5 minutes bursts, followed by networking with the TV & content producers in the room to come up with ideas on how to use that tech with programming.
It’s great to have been asked & we’re really looking forward to seeing what madness & wonder will be buzzing around that room by the end of the day.
Here’s the companies that will be presenting :
Microsoft
Hide & Seek
Endemol UK
Filmtrip
Bossa Studios
Live Talk Back
Omnimotec
Somthinelse
Preloaded
Google
B3ta