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Have you seen this, Adam? #6 the Sound of Noise - Music for One Highway

Have you seen this, Adam? #6 the Sound of Noise - Music for One Highway

The intrepid Adam Booth of Sensum was at the MAC in Belfast (why exactly? watch this space!) for this week’s ‘Have You Seen This, Adam?’. With a clip promising both thrills AND spills, Adam obtained some very interesting results.

Hello and welcome once again to ‘Have You Seen This, Adam?’ I’m Adam and as the Guinea Pig of the Sensum office, I’ll be recording and sharing my emotional response to the videos you think will get my emotions running using the cutting-edge Sensum product.

We are back for Week 6 and I had the joy of watching ‘the Sound of Noise – Music for One Highway.’

Every week, I have absolutely no idea what the video is and can only go by the title of the video that lands in my inbox. My initial thought was that sound would be a main feature (who would have thought!), but the type of noise remained a big question mark. Maybe it was going to be the sound of cars, or a highway, or ducks or the brown noise played for 3 minutes..

Thankfully it didn’t come to that! Instead, I watched one of the best shorts on the web with some very interesting results.

When the drums start to kick in, you can see a rapid decline in the visualisation, resulting from my sweat and emotional engagement increasing.

Have you seen this, Adam? #6 the Sound of Noise - Music for One Highway

And what’s even more interesting is that anytime the drummer begins to build up into a fill or drum roll, there is a slight peak, but then results in the graph getting lower.

Have you seen this, Adam? #6 the Sound of Noise - Music for One Highway
Have you seen this, Adam? #6 the Sound of Noise - Music for One Highway

Outside of these Sensum office walls, I am a professional bass player and the drummer is very much my best friend on stage, so at any time I’m unsure what’s supposed to happen next, I usually react to the drummer. Therefore, the musical part of my subconscious has come to life at these key moments.

When the police officer begins chasing the pair and the drummer gets quieter, again we can see a massive dip in the visualisation, revealing not only my anticipation rising from the music decreasing in volume, but what they’re going to do next.

Have you seen this, Adam? #6 the Sound of Noise - Music for One Highway

And when he begins to batter the poor fella with his drum kit, my galvanic skin response (sweat and emotional engagement) increases again as it seems I might be worried if he falls off the bike or not. There are some peaks at this ‘level’ of engagement, which could be a result of the police officer dodging every attack successfully.

Have you seen this, Adam? #6 the Sound of Noise - Music for One Highway

This has probably given us the most interesting result so far for ‘Have You Seen This, Adam?’ The constant peaks and dips from the movement in the track and video resulted in increased levels of engagement in each section.

There we have it for another week of HYSTA. Please keep posting videos and suggestions to our e-mail: info@sensum.co, the ‘Have You Seen This,Adam?’ Facebook page, #sensumadam on Twitter, and remember to go to Following the Nerd for the Halloween special

Until next time!


Categories: Film & Video  Interactive  Technology  

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